Network Marketing (or MLM) has been a controversial subject for decades. The like of aggressive selling tactics, pestering friends and families, and pyramid and ponzi schemes which are all illegal, have all made a bad name on the industry. These things are unprofessional and have to be condemned.
However, as with most things, network marketing (or MLM) has gone through the test of time and has come to a more matured being. The industry is now regulated (by the Direct Selling Association) worldwide, with representations in different countries. The industry has been growing rapidly more so in the recent years. It is an industry which consists of over 50 million people working part-time or full-time. More and more people are crossing the line from other professions such as doctors, accountants, consultants, engineers, teachers, dentists, I.T. people, etc. These people have created a different landscape in the industry, more so in professionalism and sophistication. It is a credible business.
Network marketing (or MLM)’s significance in our economy has never been undermined despite the few shortcomings and bad apples. It can stand the test of time because it is by far the most viable choice for an average person to succeed in wealth creation.
No wonder Paul Zane Pilzer, the best-selling author on economic trends, predicts that in the ten years from 2006 to 2016, just America alone would witness an additional ten million millionaires from this industry. The history is in the making. Would you like to be part of it? Would you like your children to be part of it?
If network marketing (or MLM) is going to be such a significant force in our economy, it is a pity to see people miss out just because they have dismissed the name “network marketing (or MLM)” on first impression.
Knowledge is powerful and awareness is important. I would like to touch on some points of understanding on the subject in the next few posts. As people in the industry, we have every responsibility to make network marketing (or MLM) a respectable profession as it truly deserves.
Live Life, Junius
p.s. the picture shown here is part of the article by Paul Zane Pilzer titled “Creating Fortunes in the New Economy“. Highly recommended reading. Just click on the link.
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Credibility is at stake everywhere. The financial crisis is hitting hard because there is a serious lack of confidence and trust in the system. What is a capital guarantee for if the guarantor could be bankrupt? Which corporation can we trust if even the big names like Lehman Brothers and Citibank can turn out to be so vulnerable? What about the likes of Bernard Madoff who could turn out to be a bag of lies? Or that letter of credit that cannot be honored? Or that milk powder which turned out to contain melamine?
When the pendulum is tilted too much to the one side, people will favor things that bring back the equilibrium. When credibility is at stake, you will see more things to restore credibility, and that in itself is an opportunity.
The core value of Network Marketing (or MLM) is credibility. It is through word-of-mouth or referrals. Why should I believe in what you say? ….because I know you, and I take you as one that I can trust. This connection is important.
Besides, network marketers are themselves “product of the product”. In other words, they are users of the products they promote. This adds credibility.
There is also an element of knowledge transfer in the process, or “intellectual distribution” as Paul Zane Pilzer put it. For instance, if you are looking for a multivitamin, you would likely get more relevant and in-depth information from the network marketing (MLM) connection than the salesperson over the selling counter. The value of enhanced knowledge means that the average consumers are better able to select the choice of product that fits their needs.
When a consumer is so happy about the product that he/she doesn’t mind spreading the words around, it could mean the start of a lucrative passive income business. But, that is another story.
Live Life, Junius.
p.s. With Christmas and the New Year just round the corner, my best wishes go to everyone of you and your family for a joyous and safe festive season, and a solid progress in 2009.
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Have you heard of the story about the rebirth of the eagle?
Rebirth, as the word implies, contains a notion of shedding the old, and creating a new. It requires courage and patience.
As we are told, every eagle has to face a once-in-a-lifetime decision to “rebuild” itself. When an eagle reaches mid-age (which is roughly about 30 years’ old), it has to fly to a mountain top to go through a transformation period of about 5 months. It would knock off its beak because it is too curly to be of any practical use, and wait for the new one to come out. It would break the talons to allow new ones to come out. It would then pluck off its feathers, one by one, so as to allow the new feathers to come out. When this transformation is over, the eagle is in the best form to take on its preys, and enjoys another 30+ years of living.
It sounds tough, doesn’t it? If the story is true, I think the eagle would do it because it is a question of survival.
In a different situation, we see people go through their own “rebirth” in big and small ways. Most of the time, it is not for survival, but more for reasons towards goals and aspirations. Regardless what the underlying reasons are, I think the act itself shows a lot of guts and should be commended. These guys would likely be the happier bunch and live a fuller life of their own definition.
Live Life, Junius.
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Come across this song, “Over the Rainbow”, which is beautifully sung by the very talented six-year old Connie Talbot. It is so touching. I listened to it twice, and each time I was in tears. Just couldn’t help it.
I would like to dedicate this song and lyrics to those who have lost confidence and direction, or are struggling with some hard issues in life.
xxx
Somewhere over the rainbow, way up high
There’s a land that I’ve heard of once in a lullaby
Somewhere over the rainbow, skies are blue
And the dreams that you dare to dream, really do come true
Some day I’ll wish upon a star
And wake up where the clouds are far behind me
Where troubles melt like lemon drops
Way above the chimney tops, that’s where you’ll find me
Somewhere over the rainbow, blue birds fly
Birds fly over the rainbow, why, then, oh why can’t I?
If happy little blue birds fly beyond the rainbow
Why oh why, can’t I?
xxx
I remember it was only about eight years ago, in 2001 when the I.T. bubble burst. It was the lowest point of my life. My entire day-trading had turned from a sheer victory to a complete fiasco in only a matter of days. I was driven from heaven to hell. I lost a lot of money, but most importantly, I lost my confidence in myself, and direction. I can still feel the pain and emptiness. I paid a big price, and the only thing I could do was to promise myself that I must learn the lesson.
There might be times in life that we fall badly. What is important is to stand up and move on. Every cloud has a silver lining. Somewhere out there is a rainbow waiting for you and me. I often remind myself that when I am at a low, it is time to get myself polished up and ready for the next high.
Live Life, Junius.
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I am traveling Hong Kong with my wife at this time. Having been in the city for a week, I had a chance of catching up with my nephew Jack. He helps his father in his jewelry business.
He told me that the business had benefited a lot because of his forum on the internet. The forum was created some three years ago providing information on virtually everything regarding diamonds. The website is called Diamond Enthusiast Association (http://www.diamond.org.hk), with key features including professional knowledge on diamonds, quotation, FAQ, inventory, and specials. Because of their good support and service, the website has been ranking consistently amongst the top 5 positions in Google search for some time.
This is another example of good marketing. By creating value to your market, you create bonding, and trust. When the time comes, it is the bonding and trust which will bring back extra businesses. It is a win-win situation.
Internet is a huge marketplace. It is here to stay for a long, long time. Internet marketing is attractive because the world is your market and it is limitless. Nevertheless, you can access this entire market at the same time with minimal costs. It can be an easy venue to start a passive income business too.
For many, it is a viable step towards owning back their life.
Live Life, Junius.
p.s. thanks to passive income streams, I can reclaim my freedom and be able to do whatever whenever I like these days. I can look forward to more traveling and photography in the years to come.
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